Featured Credentials
Creative Director and Media Strategist with 15+ years of experience working alongside the biggest names in entertainment, tech, and culture; building brands, producing large-scale campaigns, and leading one of the top independent podcasts in the world.
DOPE AS USUAL Podcast
Producer, Co-Host, Creative Director (2019–Present)
Co-founded and lead-produced one of the top independent podcasts in the U.S.
100M+ YouTube views, 1B+ impressions, and 45M+ watch-time hours to date.
Official Spotify partner and ranked in the top 1% of shows on the platform.
Serves as a consultant and case study for Spotify for Creators, highlighting growth and engagement strategies.
Featured in major outlets including People, USA Today, Complex, Revolt, XXL, Hot 97, Power 106, Vibe, The New York Post, Spotify editorial, and Forbes.
Responsible for brand design, set design, sponsorship acquisition, guest booking, and merchandise.
Panay Films
Creative Producer, Videographer, Content Lead (2020–Present)
Partnered with major global brands to deliver broadcast, commercial, and social campaigns.
T-Mobile: Produces Super Bowl commercial/social content, collaborating with production teams, talent, and executives.
Microsoft: Videographer and editor for social deliverables for Super Bowl and national advertising campaigns.
Google x Samsung: Produced assets as social content lead.
Apple: Videographer & content producer for national commercial campaigns.
Anheuser Busch: Not a Sports Show pilot — Videographer, graphic designer, web designer, social media manager, collaborating with NFL, NBA, MLB, WNBA athletes and subsidiary brands.
Lawrence Brothers: Currently co-producing The Lawrence Brothers Show, a new digital series launching with live event activations and national brand tie-ins.
Dope as Yola & Push Trees
Brand Manager & Creative Director (2019–2025)
Directed brand identity, merchandise, video, and web design.
Help launch major collaborations with Zumiez and Zippo.
Benny the Butcher & BSF Records
Creative Director (2025)
Directed creative strategy across web, social, merchandise, and live performance branding.
Executed retargeting campaigns and sponsorship deals to expand BSF’s digital ecosystem.
Theo Von
Creative Director & Social Media Manager (2017–2022)
Targeted advertising, branding, graphic design, and merchandise campaigns.
Worked closely with talent, WME, and production teams on comedy specials, live shows, and podcasts.
Joe Rogan
Creative Director & Social Media Manager (2019–2022)
Designed and executed graphics, video editing, and targeted ads for live tours and specials as well as podcast graphics.
Worked closely with talent, as well as Live Nation and management for large-scale campaigns.
Netflix
Social Media Manager & Creative (2022)
Managed social, video, and graphics for In From The Cold.
Led event videography/photography.
Obey Giant x Shepard Fairey
Digital Creative & Consultant (2021)
Designed and managed the “Power to the Patients” global awareness campaign.
Roles included web design, social management, and targeted advertising.
FOX Sports / Showtime
Creative Director & Social Media Manager (2014–2021)
Designed graphics, apparel, web, and ad campaigns for shows including The Fighter & The Kid, Big Brown Breakdown, and The King & The Sting.
Collaborated directly with talent and management on live performances, comedy specials, podcasts, and merchandise.
Education & Publications
Full Sail University: Class of 2014: Bachelor of Science in Graphic Design
Recognized in a Featured Alumni Success Story Editorial
Amazon Best-Selling Author of Full Time Podcaster: The Undisputed Guide to Starting a Successful Podcast
Delivered a TED Talk titled “The Money Never Stops” (2023) — with co-host Thomas Araujo (Dope as Yola), the first-ever podcast duo to speak at TED.
Spoke as experts on the essential skills to thrive when starting from scratch in the digital age.
Commercial Credits
Biography
Marty O’Neill is a multifaceted Creative Digital Media Specialist, Entrepreneur, and Educator, widely recognized for blending artistic innovation with strategic brand-building. Originally hailing from Buffalo, New York, Marty has called Orange County, California home for the past 13 years. Alongside his wife of 18 years and their three children, he has forged a dynamic career that spans videography, photography, design, marketing, and education—always with a focus on motivating others to hone their craft and embrace continual learning.
Early Beginnings & Education
Marty’s passion for creativity and competition emerged early. As an NCAA Division II basketball player at Daemen College in Buffalo, he learned the value of discipline and teamwork—skills he would later apply to his entrepreneurial endeavors. In 2009, Marty launched Drastic Graphics as a freelance operation specializing in mixtape covers, party flyers, and logos. This groundwork set the stage for a major turning point in 2013, when he relocated to Orange County under a record deal with DJ SKEE.
In 2014, Marty graduated from Full Sail University with a Bachelor of Science in Graphic Design. During this time, he began laying the foundation for Drastic Graphics to evolve into a full-fledged creative studio, serving an impressive roster of high-profile clients, celebrity-led podcasts, and major international brands.
Entrepreneurship & Creative Growth
Throughout this period, Marty’s expertise expanded to include:
Brand & Web Design
Video Editing & Production
Targeted Advertising & Social Media Management
Marty's knack for run-and-gun-style videography has been showcased in multiple Super Bowl commercials and network television campaigns with Netflix, T-Mobile, Google, Samsung, Apple, Microsoft, and Anheuser-Busch, among others. His knack for blending art and strategy has helped bring to life the visions of high-profile athletes and entertainers—ranging from Theo Von and Joe Rogan to John Travolta and Bradley Cooper.
Marty’s signature video editing style is a seamless fusion of his graphic design creativity, the rhythmic precision of his music production experience, and a keen eye for cinematic storytelling. The result? Jaw-dropping montages and perfectly paced videos that captivate and engage.
“Full-Time Podcaster” & Thought Leadership
In 2019, Marty authored and published the audiobook/e-book Full-Time Podcaster: The Undisputed Guide to Starting a Successful Podcast, which quickly became an Amazon Best Seller in the Computers & Technology Education category. This milestone highlighted Marty’s commitment to demystifying the media landscape and empowering others to turn their creative passions into profitable ventures.
His impact as an educator and thought leader reached new heights in 2023, when he delivered a TED Talk under the theme “The Money Never Stops.” Reflecting on his journey, Marty shared insights into the evolving digital economy and the limitless opportunities for creators who blend talent, authenticity, and a relentless work ethic.
“DOPE AS USUAL” Podcast & Beyond
Marty’s shift from a “behind-the-scenes” expert to an “in-front-of-the-camera” personality began in 2019, when he joined forces with his friend and client Dope as Yola to create the “DOPE AS USUAL” Podcast. Acting as Producer, Co-Host, and Brand Designer, Marty’s role in curating guest lineups, managing brand deals, and overseeing the show’s visual identity has been integral to its Top 25 rankings on Apple Podcasts and Spotify.
Within the podcast’s first four years, “DOPE AS USUAL” accumulated over 80 million views and 2.5 billion minutes of watch time on YouTube, featuring household names from sports, music, comedy, and online entertainment. Their influential reach has led to official Spotify Brand Ambassador status as well as features in People, USA Today, Complex, The New York Post, and many other major media outlets.
Recent Highlights
Brand Deals: Integral part of collaborative campaigns with Push Trees x Zumiez and Zippo, as well as Ethika, showcasing a seamless blend of creative design and influencer marketing.
Live Events: First live podcast and stand-up comedy performances, merging comedic storytelling with branding expertise.
Media Accolades: Featured in Forbes and Spotify editorial coverage, further solidifying Marty’s position at the forefront of digital content creation.
Today, Marty continues to negotiate and manage brand deals, leveraging the expansive audience of “DOPE AS USUAL” and his ever-growing network of innovators, entertainers, and influencers. From producing viral video campaigns to conducting high-level brand consultations, Marty O’Neill stands as a trailblazer in the evolving world of digital media—committed to inspiring creators, amplifying brands, and pushing the boundaries of what’s possible in the podcasting and content creation space.
